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Record Label

NOW

6 tracks9 artists8 mixes0.9% influence0.04% market share
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Opium is an American record label and rap collective founded in 2019 by American rapper Playboi Carti. The label, which is based in Atlanta, Georgia, currently holds five acts: Playboi Carti himself, rappers Ken Carson, Destroy Lonely, and ASAP Nast, and rap duo HXG, all of whom are natives to the city. The label is also affiliated with a variety of producers including KP Beatz, Lil 88, and F1lthy, who all worked extensively on Playboi Carti's second studio album, Whole Lotta Red..

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Sound DNA — How NOW tracks appear in DJ sets
134
Avg BPM
11A
Top Key
BPM distribution
120 BPM170+ BPM
11A ×13A ×19B ×1
📖 Wikipedia
Rising Artists?
TH;EN & Carlo Whale
3 plays ↑+3
TH;EN & Glowal
2 plays ↑+2
ORISS, Aquarius Ezra
1 plays ↑+1
TH;EN
1 plays ↑+1
Khainz, Binaryh
1 plays ↑+1
Top Artists on NOW
1TH;EN
3 tracks
2Glowal
1 track
3Khainz
1 track
4Binaryh
1 track
5TH;EN & Carlo Whale
1 track
6ORISS
1 track
7Aquarius Ezra
1 track
8Lanova
1 track
9Carlo Whale
1 track

🎧 DJ sets featuring NOW(8 total)

YOUNA - Melodic Techno & Progressive House DJ Mix 15 @ Poli I Dubai

YOUNA - Melodic Techno & Progressive House DJ Mix 15 @ Poli I Dubai

YOUNA

2 NOW tracks
911k viewsKOROLOVA - Live @ Zamna Pyramids, Egypt [Melodic Techno & Progressive House Mix]

KOROLOVA - Live @ Zamna Pyramids, Egypt [Melodic Techno & Progressive House Mix]

KOROLOVA

1 NOW track
2571k viewsAnyma B2B Solomun WE2 | Tomorrowland 2025

Anyma B2B Solomun WE2 | Tomorrowland 2025

Tomorrowland

1 NOW track
1003k viewsKorolova @ Tulum(Mexico) [Melodic Techno & Progressive House Mix]

Korolova @ Tulum(Mexico) [Melodic Techno & Progressive House Mix]

KOROLOVA

1 NOW track
504k viewsCOLYN b2b INNELLEA || LIVE @ ULTRA MIAMI 2026

COLYN b2b INNELLEA || LIVE @ ULTRA MIAMI 2026

Innellea

1 NOW track
66k viewsBest ANYMA Mix | AFTERLIFE 2026 | (Unofficial Mix)

Best ANYMA Mix | AFTERLIFE 2026 | (Unofficial Mix)

Micho Mixes

1 NOW track
31k viewsKasia Techno Set Live From Signal, Vienna

Kasia Techno Set Live From Signal, Vienna

DJ Mag

1 NOW track
6k viewsChris Avantgarde - Live at The Concourse Project, Austin 2026

Chris Avantgarde - Live at The Concourse Project, Austin 2026

Chris Avantgarde

1 NOW track
4k views

Top tracks on NOW(6 total)

01
TH;EN & Glowal - In My Blood
TH;EN & Glowal—In My Blood
126BPM
2 mixes
02
TH;EN & Carlo Whale - Echoes Of You
TH;EN & Carlo Whale—Echoes Of You
129BPM
3 mixes
03
Khainz, Binaryh - Consequences
Khainz, Binaryh—Consequences
125BPM11A
1 mix
Build set →
▶
04
ORISS, Aquarius Ezra - Exception
ORISS, Aquarius Ezra—Exception
124BPM3A
1 mix
Build set →
▶
05
Lanova - Ivana
Lanova—Ivana
172BPM
1 mix
06
TH;EN - 365
TH;EN—365
127BPM9B
1 mix
Build set →
▶

About NOW on Mixprism

What is NOW?▾
Opium is an American record label and rap collective founded in 2019 by American rapper Playboi Carti. The label, which is based in Atlanta, Georgia, currently holds five acts: Playboi Carti himself, rappers Ken Carson, Destroy Lonely, and ASAP Nast, and rap duo HXG, all of whom are natives to the city. The label is also affiliated with a variety of producers including KP Beatz, Lil 88, and F1lthy, who all worked extensively on Playboi Carti's second studio album, Whole Lotta Red..
What are the most played NOW tracks in DJ sets?▾
The most played NOW tracks on Mixprism are TH;EN & Glowal — In My Blood, TH;EN & Carlo Whale — Echoes Of You, Khainz, Binaryh — Consequences. These tracks appear across 8 DJ sets in Mixprism's database.
What BPM does NOW music typically use?▾
NOW tracks identified in DJ sets on Mixprism average 134 BPM, with 11A being the most common Camelot key.

Editorial notice — This label profile is an automated editorial index based on publicly available DJ set data. AI-generated summaries are informational only and not endorsed by or affiliated with NOW. All trademarks belong to their respective owners. Request data removal →